Collection: Factor 50

Welcome to Factor 50 — your daily dose of sunshine, soundtracks, and soft, sandy slow-downs.

This collection is inspired by Pia’s laid-back beach life on the Costa del Sol. From towel-soft tees to seaside-ready totes, it’s all about capturing that no-blues, just-views feeling.

Whether you’re basking by the sea or just want to wear the memory of your holiday, these pieces are packed with Vitamin Sea and ready to relax.